一汽-大众销售有限责任公司奥迪市场部互动营销数字整合代理公司招募公告
  • 发布时间:2017年03月17日
  • 来源:一汽-大众销售有限责任公司
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  •   由于公司业务发展需要,现需要招募奥迪品牌互动营销数字整合代理公司。敬请关注以下内容:

      1. 招募标准:

      1.1 公司注册时间:2014年2月28日前注册;

      1.2 公司注册资金:合人民币1000万元以上;公司规模:具备稳定核心团队100人以上(其中创意及内容策划人员不低于30%);

      1.3 公司专业素质:具有豪华汽车品牌数字整合营销代理经验,近3年(2014,2015,2016)汽车客户网络媒介采购额度均超过3亿元人民币,具有较强的数字媒介环境分析及消费者洞察能力;具备独立直签的豪华汽车行业客户经验,具备数字营销传播策略策划、创意实施、网站及视频制作、媒介购买及传播效果监控服务经验;具备口碑营销策划创意及运营能力;具备优良的网络媒体关系和维护能力。

      2. 招募须知:

      2.1 签约后业务范围:一汽-大众销售有限责任公司奥迪品牌互动营销部数字营销策略策划、创意设计及网站、视频制作、媒介资源购买及实施效果监控等工作。

      2.2 商业机密保护:若招募成功,该签约公司必须遵守一汽-大众销售有限责任公司相关保密协议。

      符合招募标准且有意愿参与招募评选的公司请将本公告第3条规定的资料简装版(密封处加盖公司公章)通过顺丰邮寄至一汽-大众汽车有限公司采购部,资料必须在北京时间3月31日24:00前寄出,邮戳为准。另请以邮件形式通知顺丰邮寄时间和单号,以备查档所需。

      具体通讯地址及联系方式详见下面内容:

      邮递地址:吉林省长春市安庆路5号一汽-大众汽车有限公司

      采购部一般材料采购部费用采购科 沈琪 收 邮编:130011

      联系方式:

      沈琪:0431-81220821

      Email: qi.shen@faw-vw.com

      胡品鸿:0431-85865592

      Email:pinhong.hu@faw-vw.com

      3. 须提交资料:

      3.1 申报表(请见附件) 请如实填写贵司相关信息,加盖公司公章并请法人代表签字。

      3.2 公司资质:经年检合格的营业执照,税务登记证,组织机构代码证及其它证明材料;法人代表证明书或法人委托书;法人代表身份证、经办人身份证。(注:以上内容请提供复印件;营业执照请加盖公司公章并提供营业执照官网真伪查询信息)。

      3.3 公司管理机构、工作流程;公司优势资源介绍,包括服务能力和服务范围、服务的主要客户、成功案例(请提供合同为证)和单位及个人获奖情况(获奖证明材料复印件并加盖公司印章)等。

      3.4 公司管理机构及人员情况:管理层机构及人员介绍,数字策略和创意专业人员介绍(数量、工作年限、资质等),数字媒介计划专业人员介绍(数量、工作年限、资质等),数字媒介购买专业人员介绍(数量、工作年限、资质等),外籍专家人员介绍(数量、工作年限、资质等)。(注:各专业人员必须提供近半年的社保缴纳证明)

      3.5 近3(2014,2015,2016)年公司营业额及相关证明文件;近3年数字媒介采购额及相关证明文件;近3年单一用户数字媒介采购额及相关证明文件。

      3.6 目前所服务客户介绍及相关证明文件。

      针对3.3-3.6,除书面资料外,还请自行录制公司情况、核心人员、历史业绩介绍短片存在优盘里一并提供,时间以10分钟为限。

      上述资料和信息必须属实。如查明有虚假资料和信息,将取消其招募资格。

      以上材料,请尽量提供中英双语,视频文件请配上英文备注。

      4. 招募流程:

      4.1 招募公告官网公布

      4.2 收集应招代理公司资料

      4.3 相关资料筛选评审

      4.4 如提交资料初审通过,将通知该公司下一步工作

      附件:招募申报表

      注: 本公告最终解释权归一汽-大众销售有限责任公司所有

    FAW-VW Sales company Ltd.
    Audi Marketing Department Interactive Marketing Integrated Digital Agency Recruitment Announcement

      Audi needs to recruit Audi interactive marketing integrated digital agency due to business development. Please see the following content:

      1.Recruitment criteria:

      1.1 Company registration time: before Feb 28th, 2014

      1.2 Company registered capital: over RMB 10 million; company scale: with stable core team (over 100 people,including at least 30% for the creativity and content);

      1.3 Company expertise: Integrated digital service experience in joint venture of luxurious auto industry, digital media purchase amount of auto clients over RMB 300 million in last 3 years (2014, 2015, 2016), strong digital media environment analysis and customer insight ability; independent service experience for luxurious auto industry client, experience of digital marketing communication strategy planning, creation executing, website and video execution, media purchase and communication result monitor; strong IWOM strategy, planning and operation ability;strong digital media relationship maintenance ability.

      2.Recruitment notice:

      2.1 Service scope:digital media communication strategy planning, creation designing, website and video construction, media resource purchase and execution effect monitor

      2.2 Trade secret protection: The recruited agency should abide by related confidential agreement of FAW-VW Sales company Ltd.

      Agencies that meet above qualifications and want to join the recruitment should send out the required documents (with company seal) in the third clause below to Purchasing Department of FAW-VW Co. Ltd. before 24:00 on 31st, Mar, 2016 through SF, checked by postmark, overdue submission is invalid. Please also email us your SF post time and SF number for inquiry.

      Postal address: XXX, Purchasing Department of FAW-VW Automotive Co. Ltd. No. 5, Anqing Road, Changchun, Post Code: 130011

      Contact way:

      Shen Qi :0431-81220821

      Email: qi.shen@faw-vw.com

      Hu Pinhong:0431-85865592

      Email:pinhong.hu@faw-vw.com

      3.Required Documents:

      3.1 Application form (see attachment), please truthfully fill in company information, stamp company seal and sign legal representative signature.

      3.2 Company qualification: business license, tax registration certificate, organization code certificate and other certificates that qualified annual inspection; legal representative certificate or power of attorney; ID card of legal representative and transactor.(note: provide copies of these documents; stamp company seal on business license and provide business license authenticity online query information ).

      3.3 Company management structure, work process; company advantage resource introduction, include service ability and service scope, main client, successful case (please provide contract) and company or personal award (copy of award certificate with company stamp), etc.

      3.4 Company management organization and professionals: management organization and professionals introduction, digital strategy and creative professionals (number, years of working, qualification, etc.), digital media planning professionals (number, years of working, qualification, etc.), digital media purchase professionals (number, years of working, qualification, etc.), foreign experts (number, years of working, qualification, etc.).

      (note: professionals must provide social security payments document in recent 6 months)

      3.5. Company annual turnover in recent 3 years (2013,2014,2015);digital media purchase and related documents in recent 3 years; single client digital media purchase amount and related documents in recent 3 years;

      3.6 Current client introduction and related documents

      As for 3.3-3.6, except paper copies, please provide 10 minutes video footage of company introduction, core personnel, company achievement in a USB stick.

      All the above information and documents must be truthful. Fake information or document will result in disqualification of recruitment.

      All the above documents, please provide both Chinese and English version, and please add English subtitle to video documents.

      4.Recruitment Process:

      4.1 Recruitment announcement publish on corporate website

      4.2 Collect agencies documents

      4.3 Agencies documents review and filtering

      4.4 Advise qualified agencies next step work

      Note: FAW-VW Sales company Ltd. reserves the right of final explanation for this announcement.

     

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